Go Back   The Ford Barn > General Discussion > Early V8 (1932-53)

Sponsored Links (Register now to hide all advertisements)

Reply
 
Thread Tools Display Modes
Old 01-05-2020, 07:26 PM   #1
34FordFabricator
Senior Member
 
Join Date: Mar 2011
Location: Broomall PA 19008
Posts: 1,945
Default A 1934 Ford Columbia Brochure Found In A Ford Dealership

This brochure was found in a desk drawer in the back room of a Ford Dealership many years ago. There must have been a lot of these small brochures showing the accessories available.
Bill Monzo
Attached Images
File Type: jpg 34fordcolumbroch1.JPG (47.9 KB, 130 views)
File Type: jpg 34fordcolumbroch2.JPG (45.1 KB, 466 views)
File Type: jpg 34fordcolumbroch3.JPG (45.4 KB, 126 views)
File Type: jpg 34fordcolumbroch4.JPG (36.8 KB, 105 views)
File Type: jpg 34fordcolumbroch5.JPG (52.2 KB, 96 views)
34FordFabricator is offline   Reply With Quote
Old 01-05-2020, 07:44 PM   #2
mercman from oz
Senior Member
 
mercman from oz's Avatar
 
Join Date: May 2012
Location: Queensland, Australia
Posts: 4,134
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership


Another great find of a rare piece of old Ford literature. You did good.
mercman from oz is offline   Reply With Quote
Sponsored Links (Register now to hide all advertisements)
Old 01-05-2020, 09:23 PM   #3
DavidG
Senior Member
 
DavidG's Avatar
 
Join Date: May 2010
Posts: 6,887
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Neat piece of period aftermarket literature as it is about Fords, not by Ford. The Columbia rear axle was not a Ford-released/authorized accessory/option for '34, '35, '36, etc.
DavidG is offline   Reply With Quote
Old 01-05-2020, 10:05 PM   #4
34FordFabricator
Senior Member
 
Join Date: Mar 2011
Location: Broomall PA 19008
Posts: 1,945
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Here are some close-up from the brochure. It says in 2 places see your "See Your Ford Dealer today" and also there is a photo of the interior of the car.
Bill Monzo
Attached Images
File Type: jpg 34fordcolumbia6.JPG (55.4 KB, 50 views)
File Type: jpg 34fordcolumbia7.JPG (55.9 KB, 52 views)
File Type: jpg 34fordcolumbia8.JPG (64.7 KB, 62 views)
File Type: jpg 34fordcolumbia9.JPG (63.5 KB, 44 views)
34FordFabricator is offline   Reply With Quote
Old 01-06-2020, 05:51 AM   #5
Flathead Youngin'
Member
 
Join Date: Oct 2019
Location: Kentucky
Posts: 69
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Just the wording has a different "feel" to it and the marketing style....
__________________
"Constipated, can't pass a thing! Don't laugh, bud, your daughter may be in here. They don't call 'em flyn' flatheads for nothin'!"
Hot Rod (Kennie) Holmes
Flathead Youngin' is offline   Reply With Quote
Old 01-06-2020, 06:13 AM   #6
DavidG
Senior Member
 
DavidG's Avatar
 
Join Date: May 2010
Posts: 6,887
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Bill,


Columbia sold its axles directly to dealers who installed them post production. No where in Ford Motor Company's engineering records will you find a release form or drawing for them or a Ford part number and their absence from any Ford Motor Company parts catalogue is telling, unlike the Ford-authorized/released items. Without that documentation, these axles are no different than aftermarket mud flaps, as an extreme example, that dealers might install at customers' request. Conspicuous by its absence in your brochure is any reference to Ford Motor Company. Ford dealers were and remain separate independent corporate entities; they were/are not "company stores".
DavidG is offline   Reply With Quote
Old 01-06-2020, 06:41 AM   #7
Terry,OH
Senior Member
 
Terry,OH's Avatar
 
Join Date: May 2010
Posts: 3,481
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Many of Columbia dealers had no connection to FMC. It is possible Ford dealers could have also have been Columbia dealers. In most cases if you wanted a Columbia installed you could take it to your Ford dealer and they would take your car to a Columbia dealer to have the installation done. Some one reproduces the brochure you have shown.
Attached Images
File Type: jpg columbia dealers.jpg (26.0 KB, 40 views)
Terry,OH is offline   Reply With Quote
Old 01-06-2020, 06:56 AM   #8
Terry,OH
Senior Member
 
Terry,OH's Avatar
 
Join Date: May 2010
Posts: 3,481
Default

ttt.
Terry,OH is offline   Reply With Quote
Old 01-06-2020, 10:22 AM   #9
Kube
Senior Member
 
Kube's Avatar
 
Join Date: May 2010
Location: Wisconsin, USA
Posts: 6,024
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by DavidG View Post
Neat piece of period aftermarket literature as it is about Fords, not by Ford. The Columbia rear axle was not a Ford-released/authorized accessory/option for '34, '35, '36, etc.
Once again, spot on.

Not authorized through 1940.
__________________
"I can explain it for you. However, I can't understand it for you".
Kube is offline   Reply With Quote
Old 01-06-2020, 11:55 AM   #10
V8COOPMAN
Senior Member
 
V8COOPMAN's Avatar
 
Join Date: May 2010
Location: East Shore of LAKE HOUSTON
Posts: 6,705
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by Kube View Post
Once again, spot on.

Not authorized through 1940.

Trying to understand.....If not Ford authorized "through 1940", then what happens when a '40 Ford sporting a Columbia is judged? Seems like I've seen Columbias in more than one restored '40. DD
__________________
T5 W/TORQUE TUBE


LAZINESS is the art of RESTING...BEFORE you get tired!




V8COOPMAN is offline   Reply With Quote
Old 01-06-2020, 12:37 PM   #11
frnkeore
Senior Member
 
frnkeore's Avatar
 
Join Date: Jul 2019
Location: Southern Oregon
Posts: 429
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

What about the Lincoln Zephyr? Was it dealer installed for them also?

I know that the OD transmission, replaced the 2 speed but, there was one year overlap. 1939 or 40, I think. Some people think that the Zephyr could have been had with both options.
__________________
Frank
'35 Ford Model 51
'48 Ford F3
frnkeore is offline   Reply With Quote
Old 01-06-2020, 12:38 PM   #12
DavidG
Senior Member
 
DavidG's Avatar
 
Join Date: May 2010
Posts: 6,887
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Like all optional equipment and accessories, whether factory installed or dealer installed and whether Ford authorized or not is that they add nothing to the judging score (in Early Ford V8 national meets) and only have the potential to cause a loss of points. Simply stated they either add zero or have a negative impact. So if you have one or a dozen, they better be true Ford items and exactly as they were when first installed during the model year of your car.

Yes, there are a lot of Columbia rear axles running around beneath '33-40 Fords and as result, the Club is a little bit pregnant viz-a-viz strict authenticity as it allows them without deduction. I understand that the AACA isn't forgiving in this regard (although like with all judging, the presumption is that the judges know their p's and q's).
DavidG is offline   Reply With Quote
Old 01-06-2020, 01:45 PM   #13
frnkeore
Senior Member
 
frnkeore's Avatar
 
Join Date: Jul 2019
Location: Southern Oregon
Posts: 429
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

I have a Zephyr OD trans. After getting, I research it on a Lincoln forum (LZOC). I didn't ask but, the way they talked, it seemed like the Columbia 2 speed, was a factory option, not dealer installed and that the OD trans, replaced it. The OD trans is a factory installed option. So, I assumed that the 2 speed was, too.
__________________
Frank
'35 Ford Model 51
'48 Ford F3
frnkeore is offline   Reply With Quote
Old 01-06-2020, 01:58 PM   #14
40 Deluxe
Senior Member
 
Join Date: May 2010
Location: now Kuna, Idaho
Posts: 3,336
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

So if you had both you'd have a 9 speed transmission, right up there with modern cars!
40 Deluxe is offline   Reply With Quote
Old 01-06-2020, 03:26 PM   #15
bobH
Senior Member
 
Join Date: May 2010
Location: so cal, placerville, vegas
Posts: 1,101
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by Kube View Post
Once again, spot on.

Not authorized through 1940.

So, Mike, I'm curious.... When restoring one of your well-acknowledged,
high point, and I might add beautiful and fantastic, 39 or 40's, if it came to you with a Columbia (presumably somehow documented), would you complete your restoration with, or without the Columbia? Seems to me, a case could be made for doing it either way. Comments?
bobH is offline   Reply With Quote
Old 01-06-2020, 03:47 PM   #16
Kube
Senior Member
 
Kube's Avatar
 
Join Date: May 2010
Location: Wisconsin, USA
Posts: 6,024
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by bobH View Post
So, Mike, I'm curious.... When restoring one of your well-acknowledged,
high point, and I might add beautiful and fantastic, 39 or 40's, if it came to you with a Columbia (presumably somehow documented), would you complete your restoration with, or without the Columbia? Seems to me, a case could be made for doing it either way. Comments?
I do not do anything that was not as Ford intended.
However, if a client wants a Columbia installed, I will advise him that he may get a deduction for that installation. Then, it's up to him.
There have been four cars done by me to date with Columbia's installed.
__________________
"I can explain it for you. However, I can't understand it for you".
Kube is offline   Reply With Quote
Old 01-06-2020, 04:19 PM   #17
V8COOPMAN
Senior Member
 
V8COOPMAN's Avatar
 
Join Date: May 2010
Location: East Shore of LAKE HOUSTON
Posts: 6,705
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by Kube View Post
There have been four cars done by me to date with Columbia's installed.

And here's one of 'em. That folks is some "top-shelf" 1940 Ford eye candy! DD


__________________
T5 W/TORQUE TUBE


LAZINESS is the art of RESTING...BEFORE you get tired!




V8COOPMAN is offline   Reply With Quote
Old 01-06-2020, 06:02 PM   #18
frnkeore
Senior Member
 
frnkeore's Avatar
 
Join Date: Jul 2019
Location: Southern Oregon
Posts: 429
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by 40 Deluxe View Post
So if you had both you'd have a 9 speed transmission, right up there with modern cars!
Ford was always, ahead of it's time. You just had to afford it
__________________
Frank
'35 Ford Model 51
'48 Ford F3
frnkeore is offline   Reply With Quote
Old 01-06-2020, 06:12 PM   #19
Kube
Senior Member
 
Kube's Avatar
 
Join Date: May 2010
Location: Wisconsin, USA
Posts: 6,024
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by frnkeore View Post
Ford was always, ahead of it's time. You just had to afford it
Ford? Ahead of its time? Seriously?
__________________
"I can explain it for you. However, I can't understand it for you".
Kube is offline   Reply With Quote
Old 01-06-2020, 06:17 PM   #20
V8COOPMAN
Senior Member
 
V8COOPMAN's Avatar
 
Join Date: May 2010
Location: East Shore of LAKE HOUSTON
Posts: 6,705
Default Re: A 1934 Ford Columbia Brochure Found In A Ford Dealership

Quote:
Originally Posted by frnkeore View Post
Ford was always, ahead of it's time. You just had to afford it

You mean like waiting 'til '39 for hydraulic brakes, and keeping the buggy springs thru '48? And let's not forget NO overhead valves until '54 here in the States. Ford stayed behind the times as long as they could to save a dime, especially when Hank was runnin' the show. DD
__________________
T5 W/TORQUE TUBE


LAZINESS is the art of RESTING...BEFORE you get tired!




V8COOPMAN is offline   Reply With Quote
Reply

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Sponsored Links (Register now to hide all advertisements)


All times are GMT -5. The time now is 12:57 AM.